Elon Gets Twitter

What else can you say in less than 280 characters

May 8, 2022

Opinion | Elon Musk Got Twitter Because He Gets Twitter - The New York Times

The man loves Twitter. He tweets as if he had been raised by the blue bird and the fail whale.

Jack Dorsey, a Twitter co-founder and former chief executive, always wanted it to be something else. Something it wasn’t, and couldn’t be. “The purpose of Twitter is to serve the public conversation,” he said in 2018. Twitter began “ measuring conversational health” and trying to tweak the platform to burnish it. Sincere as the effort was, it was like those liquor ads advising moderation. You don’t get people to drink less by selling them whiskey.

The Real History of Twitter, in Brief

Twitter began as an idea that Twitter co-founder Jack Dorsey ( @Jack) had in 2006. Dorsey had originally imagined Twitter as an SMS-based communications platform. Groups of friends could keep tabs on what each other were doing based on their status updates. Like texting, but not.

This one blows my mind.

It will go into textbooks for corporate communication failure, at least at business schools.

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May 8, 2022
6 minute read, 1231 words
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